Thursday, April 30, 2009

Lowest price guaranteed! Pt 2.

Getting your groceries

This is simple enough in any store right? Not so much.

This is where your stretching will come in handy. Trolley in both hands, you need to weave your way through the human traffic.

You will inevitably reach a point where you will have to decide on whether to move aside with your trolley to let someone through or play chicken, Shufersal/Mega/Super-Bonus style. Bearing in mind that most Israelis do not know the meaning of the ‘one metre rule’ when moving past someone in the street, upon deciding to move aside make sure to leave extra room.

Like any store, the fresh produce section is always the first one you encounter. There are some things that you must be aware of when trying to get your tomatoes or oranges. The first is old people. More exactly, old people that drop things – they can be very dangerous when wearing flip-flops (thongs for Australians) and a rock hard avocado comes hurling your way. The next thing to know is that if you’re planning to drink an ice cold Corona with a quarter lime in it there’s no chance you will find that elusive lime. For some reason, most supermarkets don’t stock them in Israel. The last thing to know is that finally enough the best produce is exported overseas (mainly citrus fruits to Spain) for absurdly high prices...in Euros...so don’t expect the best of the best.

So you’ve got your fresh produce, that’s great! The easy part is over.

When getting your bread, digging for the bottom piece is not recommended – it will always be the one that someone has taken a piece out of which you will only find out at home much to your dismay. So when buying bread, make sure to turn the item 360 degrees making sure no one has sneaked a bite out of it – again, old people are the prime suspect.

The meat and deli sections are also an interesting experience. You have to contend with people who are only there to taste test every single cheese that is on display as if this is their first time buying any sort of cheese. Be aware that the butcher will mostly ignore you until you approach them and make eye contact – such is customer service in Israel. Chicken and turkey is more loved here in Israel than the red meats such as beef and lamb. Unfortunately for me, as a lamb lover I suffer the most because lamb chops are around double the price anywhere else in the world. You can go for the frozen variety but supermarkets have been known to hold one year old stock of frozen meat – not exactly part of a healthy diet.

No one buys single items anymore, there’s always some 2 for 1 deal, half price for the next item if you buy 2, buy 3 and get the fourth free. Don’t be fooled, these are merely illusions in the way of the truth, the other brands are the same quality and a lower price. No supermarket in Israel is genuinely a benevolent organisation. The only reason things are on sale is that the consumer has not bought them so chances are they are crapilicious – or – their used by date is near so they must: Go! Go! Go!

At the register

So you’ve got all your groceries, ticked off everything in your list and now it is time to go to the cash register. At first you’ll be surprised by the fact that the cashier is sitting down with the bags nowhere near her/him (99% usually her). That’s right, you have to pack your own bags – I guess scanning items is enough to ask of a cashier.

Now, remember the lady we met walking into the store who was soliciting a credit card? Well she’s back, now with her final trick up her sleeve. The cashier asks her if she’s talked to me about a credit card. Her reply is that ‘He doesn’t want it but he’s missing out’. It is at this point that the cashier asks you whether the groceries you have placed down are yours.

So many sly remarks can be made here but it is best to just say ‘Yes...yes they are’ to avoid angering the cashier and an awkward few minutes. While she scans all the items make sure that you have enough plastic bags open so that there’s no grocery traffic jam created at the register. Israel hasn’t caught on to the green bags phenomenon yet so plastic bags are a plenty.

Luckily in Israel all items have a price tag on them so there’s no problem there if one doesn’t scan, it’s all those 2 for 1, half price and 3rd item free issues that will inevitably cause the machine to crash forcing you to explain that this item is indeed on sale and you’re not just dishonest.

Well now that you’ve paid, got back to your car and put all your groceries in your boot/trunk – all you have to do now is survive the drive home. This will be the last part of the shopping series...

Watch this space.

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